Inaugural Address was given by Deepak Jain, Dean, Kellogg School of Management, Northwestern University. Talking about the Indian education system, he said aIndian parents concentrate on giving their children the best education. He cites this as the differentiating factor that will keep India aheada. Dr Seenu Srinivasan, Professor of Marketing, Stanford University gave the keynote address and discussed about a research paper he had worked on which dealt with customer priorities.

Zubin Mulla, Tata Institute of Social Sciences, Mumbai and Venkat R Krishnan, Great Lakes Institute of Management, Chennai presented a paper on the topic aTopic: Do Karma Yogis make better leaders? – Exploring the relationship between the Leaderas karma-yoga and transformational leadershipa. The paper validates James Macgregor Burnsa hypothesis that moral development is a critical qualification of transformational leaders. Sayantan Sen, a student of Great Lakes Institute of Management presented a paper on ‘Environment, Business Strategy and Sustainable Competitive Advantage’ which he co-authored with Prof. Joffi Thomas from IIM K.

Other papers presented during the event include:
1) Crisis as Capital & Capital as Crisis: The Entrepreneuras Post Meltdown Dilemma by Ashok Vasudevan, Preferred Brands International, USA
2) Winning Strategies for conquering the financial crisis of 2009 by Krishnan Dandapani, Florida International University
3) Win-Win Management: An Indic approach by Prem Saran, IAS, Government of Assam
4) Going green is a winning management strategy by Sivan Nathan