Ms. Bansal said that the desire to start a new concept and meet an unmet need of a large untapped market was the driving force behind the idea that is JAM. She went on to describe what all were the hurdles she faced and how she overcame them. Her advice for the aspiring entrepreneurs was to do a thorough analysis before taking the plunge. “Think about your likings and your values and then decide what you want to do” she advised.
Talking about the business and growth prospects of JAM she said the future holds immense possibilities. Right now though catering to a niche market in Pune and Mumbai she plans to expand the geographical reach to the corners of India.
The spirit of entrepreneurship sure trickled down among the participants. In an informal chat after the event, she listened to all innovative business ideas from the enthusiastic students giving her views on making them successful entrepreneurial ventures in future.
All in all, participants found Ms. Bansal extremely down-to-earth and approachable and hence could relate well with her. Most of the participants interacted one on one with her for a long time after the formal session, which just goes to demonstrate that the session was extremely successful and truly exhibited the spirit of ENTRECOM’06@SP – “Forging the Spirit of Entrepreneurship”.
And with the ENTRECOM playing a diligent host, the evening turned out to be a really exhilarating experience.