Dear
readers,
This quiz
consists of actual questions from various Banking entrance exams held during
the last few years. Leave your answers/ responses in the comments section below
and soon we’ll let you know the correct answers!
1. Which
among the following is the feature of good forecasting mode?
(1) Accuracy
(2) Simplicity
(3) Economy
(4) Availability
(5) All of these
2. Market
plan is a?
(1) selling process
(2) year-end-budget
(3) calendar
(4) business document for marketing strategies
(5) All of the above
3. The
goods which are used for their production are called?
(1) durable goods
(2) market goods
(3) derived goods
(4) consumer goods
(5) capital goods
4. In
the case of such goods where consumer normally compares price, quality
delivery, etc are called?
(1) shopping goods
(2) speciality goods
(3) staple goods
(4) derived demand
(5) luxury goods
5.
Direct marketing is necessary for?
(1) having a focused approach marketing
(2) boosting sales
(3) better customer contacts
(4) All of the above
(5) None of the above
6. Direct marketing means?
(1) face to face marketing
(2) melas
(3) seminars
(4) indoor marketing
(5) online marketing
7. The customer’s perceived value is made up of?
(1) the buyer’s image of the product performance
(2) the channel deliverables
(3) the warranty quality
(4) customer support and softer attributes
(5) All of the above
8. Proper pricing is needed for?
(1) extra charges for extra services
(2) levy of VAT
(3) good customer service
(4) putting burden on the customer
(5) service with extra facilities
9.
Advertisement is a type of?
(1) direct marketing
(2) service marketing
(3) indirect marketing
(4) internet banking
(5) internal
marketing
10. Press advertising include
(1) newspapers
(2) magazines
(3) journals
(4) All of these
(5) None of these
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Answers
1(5) 2(4) 3(5)
4(1) 5(4) 6(1)
7(5) 8(3) 9(1)
10(4)