Dear PaGaLGuY readers,
We are presenting you a quiz on marketing, which will help in your upcoming exams. Please try to give the correct answers of the following questions in the comment section. We will publish the correct answers soon.
1. A ‘Call’ in marketing jargon means
(1) a phone call
(2) browsing the net
(3) to call on a prospect
(4) a call centre
(5) a place of worship
2. The task of marketing involves
(1) opening new branches
(2) buying a company
(3) selling a company
(4) selling products and services of a
company
(5) mergers
3. Service Marketing is the same as:
(1) relationship marketing
(2) transaction marketing
(3) passive marketing
(4) internal marketing
(5) instant marketing
4. ‘Conversion’ means:
(1) to convert losses into profits
(2) to convert profits into losses
(3) to change a product suitably to suit each
customer
(4) to convert a prospect into a buyer
(5) selling products and services of a
company
5. The type of marketing involved in banks is
(1) transaction marketing
(2) service marketing
(3) commodity marketing
(4) ruthless marketing
(5) indifferent marketing
6. Market space means
(1) place where goods are sold
(2) trade fairs and meals
(3) road shows
(4) scope available for selling
(5) competition
7. A ‘lead’ means
(1) a leash
(2) a leader
(3) an interested buyer
(4) A DSA
(5) competition
8. ADSA’s (Direct Selling Agent’s) main job is
(1) to design products
(2) to sell to the target groups
(3) to do market survey
(4) to distribute profits
(5) to earn incentives
9. Transaction marketing involves selling of
(1) mere goods
(2) mere services
(3) ideas and thoughts
(4) repair work
(5) after –
sales service
10. A ‘Prospect’ means
(1) Newly designed product
(2) a team leader
(3) a likely buyer
(4) ATM usage
(5) Internet transaction
Answers:
1 (3)
2 (4)
3 (1)
4 (4)
5 (2)
6 (1)
7 (3)
8 (2)
9 (1)
10 (3)