Amity Business School, Jaipur : Interview with the Director

Amity Business School, Jaipur : Interview with the Director

Dr Vijay Dahima – Director, Amity Business School, AUR

Dr. Dahima has completed 2 Decades of Corporate Experience in Pharmaceutical Industry before embarking on a wonderful journey as an Academician, for the last 7 years. He has been associated with Amity University (in various locations) for the first 5 years of his Academic Career. He has had the opportunity to teach in Gannon university (US), NUS (Singapore), AUDC (UAE) along with being the Director during the inception and initial years of AGBS Mumbai.

What are the fundamental differences in the way talent identification (for student enrollment) happens at Foreign institutions like NUS Singapore and Indian Universities?

The most significant difference is “intent”. In Foreign Institutions what is of significant importance is “why” is the applicant pursuing a specific Course from that particular Institution. From the Institution point of view, it is vital to understand the Mission and Vision of a Student, and thus the applicant is usually asked to submit a “Statement of Purpose”. Weightage given to the Aptitude Tests is just a part of the evaluation system, usually assisting in ensuring cutoffs for the Application process.

In India, huge importance is given to the Aptitude Score. Aptitude is usually measured in Quantitative Technique, Verbal Ability, General Knowledge and Deduction skills. This is predominantly a measure of one’s Intellectual Quotient (IQ) and NOT her / his Emotional (EQ) or Social Quotient (SQ).

You have had successful stints in private as well as public Universities. According to you, what kind of Universities will shape the future of Asia _ Public or Private?

The Public Universities have sadly become very complacent, especially in India. Most are sustaining on their past glory. Institutions like IIM’s, IIT’s and some other, have bucked this trend, mostly due to their foresighted leadership.

Private Universities are operating in a very competitive market. They cannot afford to lose sight on Performance, which is mainly based on Quality of Education, Placements, Research and Amenities provided at Campus.

Private Universities would definitely be dominant in shaping the future of Asia.The Public Universities have sadly become very complacent, especially in India. Most are sustaining on their past glory. Institutions like IIM’s, IIT’s and some other, have bucked this trend, mostly due to their foresighted leadership.

Private Universities are operating in a very competitive market. They cannot afford to lose sight on Performance, which is mainly based on Quality of Education, Placements, Research and Amenities provided at Campus.

Private Universities would definitely be dominant in shaping the future of Asia. 

What are the 3 most significant challenges in your role?

i. A Student’s Average Gain in Investment (GOI) within one year of passing out from the course (Salary for one year) is lower than his Financial Cost of Investment (Tuition Fees _ COI). My first priority is to initially equate and subsequently improve the ratio of GOI to COI within the ROI Equation.

ii. Due to abundance of placement opportunities presented by the plethora of Companies visiting Campus, there is confusion in choice for application decision, by the students. My second challenge is to integrate a system of career counseling to assist students to make the correct and timely choices.

iii. Although, there is a constant up gradation of Curriculum by the Board of Study (BOS), my third challenge is to integrate Live Industry Projects within the Curriculum as this leads to better Industry – Academia interaction.

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Do you feel that Private Universities in India will have autonomy to design some of the best programs in the world and change the game?

Globally, it has always been Private Universities that have shaped Industry relevant curriculum for programs due to the autonomy they enjoy. It is not only the autonomy but also a strong will to create a value based contemporary curriculum to remain relevant in a competitive market.

What are your future plans for Amity Business School, Amity University?

 In my opinion, the three most significant aspects for evaluating any B _ Schools are Academics, Placements and Research. I have already initiated a process of mandatory research activity as part of our curriculum. I plan to introduce a Student’s Research Cell, to enable Students to write Research Articles to reputed Journals and Publications. There is also plan to get into solving some relevant local talent development needs that are born out of the fact that Rajasthan is a hub for exports in handicrafts, gems, jewels, and textiles. This means that there is a scope of providing learning opportunities to family owned business owners/entrepreneurs in areas of critical management models for success in their businesses globally. Ingredients of such a program would include _ knowledge of international markets and trade laws, product development and marketing, etc. 

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